THE CLEAR,SMOOTH SPIRIT that we know as Bacardi rum has a history as colourful as it is turbulent.To have remained such a firm favourite for over 1.30 years however, was no mean feat. Don Facundo Bacardi knew that to truly deserve the title ‘King of Rums; the recipe he perfected in 1862 would require more than just brute strength. Kingliness as our founder realised, demands a depth, subtlety and strength. of character that is quite literally, without equal. Don Facundo must have got _ something right because today, his creation stands as the undisputed world champion of spirit drinks. And despite the shaking of the earth, the howling of the wind and over

a century’s worth of slings, arrows, bullets and bombs, it hasn’t been beaten yet.

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